Post by account_disabled on Mar 5, 2024 0:59:50 GMT -5
Today we see what programmatic advertising is and how digital media works. Digital Marketing is a rather debated topic but I have seen that the literature on digital media is extensive and, I find, a little confusing and I would like to try to bring some order. Attract more customers with radio, TV, print and digital media > What are ads? What are digital media , what are they , how to categorize them , and how do they work? What are touchpoints and how to manage the communication ecosystem? What is their connection with Big Data and Data Mining (don't you remember what they are? In our article on " What is Big Data " you can find some information).
Why and how to choose one media rather Hong Kong Telegram Number Data than another? Article index: Let's define Digital Media What are Digital Media A great truth First distinction: organic vs paid Second distinction: by type of media Third distinction: by type of message Fourth distinction: by type of purchase Fifth distinction: by type of use Programmatic vs RTB: what are the differences How programmatic advertising works DMP, DSP, SSP: all the president's platforms Since the language used in Digital Marketing is very specific, we thought we would make reading easier with a glossary in which we have collected all the terms that could cause confusion. I would like to remind you that planning and purchasing spaces is just one step in the construction of a communication plan.
If you want to find out more, here you will find everything you need to know about how to approach the Communication Plan. Let's define Digital Media Let's start immediately with the definition of Mamma Wiki which describes them in the following: New media , or digital media , are those means of mass communication developed after the birth of information technology and in correlation with it. I think this time we have to make do on our own: not very exhaustive I would say, or rather, perhaps a little too generic. I mean, it's all true but it doesn't satisfy me and it adds nothing to what we already know or can imagine. It is not my intention to criticize Wikipedia (God forbid, I don't know how anyone could have done without it before) but what you are about to read will only serve as
Why and how to choose one media rather Hong Kong Telegram Number Data than another? Article index: Let's define Digital Media What are Digital Media A great truth First distinction: organic vs paid Second distinction: by type of media Third distinction: by type of message Fourth distinction: by type of purchase Fifth distinction: by type of use Programmatic vs RTB: what are the differences How programmatic advertising works DMP, DSP, SSP: all the president's platforms Since the language used in Digital Marketing is very specific, we thought we would make reading easier with a glossary in which we have collected all the terms that could cause confusion. I would like to remind you that planning and purchasing spaces is just one step in the construction of a communication plan.
If you want to find out more, here you will find everything you need to know about how to approach the Communication Plan. Let's define Digital Media Let's start immediately with the definition of Mamma Wiki which describes them in the following: New media , or digital media , are those means of mass communication developed after the birth of information technology and in correlation with it. I think this time we have to make do on our own: not very exhaustive I would say, or rather, perhaps a little too generic. I mean, it's all true but it doesn't satisfy me and it adds nothing to what we already know or can imagine. It is not my intention to criticize Wikipedia (God forbid, I don't know how anyone could have done without it before) but what you are about to read will only serve as